As we emerge from the COVID-19 pandemic with an increased focus on the mental health and well-being of employees, high levels of Emotional Intelligence (EQ), strong communication skills and effective coaching tools are increasingly important attributes for a modern workplace.

More than ever before, effective leaders and managers need to be not only technically competent in their roles, but these days require a high level of EQ too.

Through the introduction of Positive Psychology Coaching, Neuro Change Management Tools and Mental Health Education, LIFECYCLE offers business leaders, management teams and their colleagues, modern day thinking and proven tools to support those organisations where employees are increasingly aware of their own mental health and well-being.

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Rob is a TEDx Speaker a qualified Mental Health First Aid Professional and Instructor and the founder of LIFECYCLE.


After a 20 year successful corporate career which included senior leadership roles at Sharp Electronics, AO.com and Sofology, Rob moved into TV production as a Freelance Producer, making content that aired across the SKY and Virgin platforms. He is also a professional actor, with appearances in Peaky Blinders, Emmerdale and Coronation Street and an ex- Ironman Triathlete, having successfully completed Ironman UK in 2014 and 2015.

Throughout this period, Rob has gained a detailed and intimate understanding of the importance Positive Psychology, Emotional Intelligence, Resilience and Mental Health Management. He speaks regularly on the topic on Men's Mental Health, is a qualified Mental Health First Aid Instructor, has qualifications in NeuroPsychology and Cognitive Behavioural Therapy and now brings all of this awareness and experience to LIFECYCLE.

What people say

"Rob was a brilliant instructor and brought his own experiences and was very honest and open. He has a great knowledge and great social skills to interact with the group"


MHFA course attendee

Some of our recent clients include


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